Terms of Service

These Terms of Service ("Terms") govern your use of the Novaqore Labs website (novaqorelabs.com) and any services provided by Novaqore Labs ("we", "us", "our") to clients. By accessing our website or engaging our services, you agree to be bound by these Terms.

Please read these Terms carefully. If you do not agree, do not use our website or services.

1. Agreement to these terms

By submitting an enquiry, signing a proposal, making a payment or otherwise commencing a project with Novaqore Labs, you confirm that you have read, understood and agreed to these Terms, as well as any project-specific agreement or proposal document issued by us.

Where a separate signed agreement exists between you and Novaqore Labs, that agreement governs in the event of any conflict with these Terms.

2. Services we provide

Novaqore Labs offers the following services:

• Website design and development
• Search engine optimisation (SEO)
• Digital marketing (Google Ads, email marketing, content marketing)
• Social media management
• Ecommerce management (Amazon, Flipkart, Meesho, and other marketplaces)
• Graphic design and branding
• SaaS products: NovaPOS and NovaLearn

The specific scope of services, deliverables and timelines for your project will be detailed in a written proposal or service agreement. We reserve the right to decline any project at our discretion.

3. Client responsibilities

To allow us to deliver your project on time and to the agreed standard, you agree to:

• Provide all required content, materials, login credentials and feedback within agreed timeframes
• Ensure you have the legal right to use any content, images, logos or third-party materials you provide to us
• Appoint a single point of contact with authority to approve deliverables
• Respond to feedback requests within 5 business days unless another timeframe is agreed in writing
• Pay invoices by their due dates

Project delays caused by late content, delayed feedback or non-payment are not the responsibility of Novaqore Labs, and revised timelines will be agreed upon in writing.

4. Payment terms

Unless otherwise specified in a project agreement:

• Website design & development: 50% advance payment before work begins; 50% on final delivery before the site goes live.
• Monthly retainer services (SEO, social media, digital marketing, ecommerce management): Invoiced monthly in advance; due within 7 days of invoice date.
• One-time deliverables (graphics, audits, consultations): Full payment in advance.

All prices are in Indian Rupees (INR) and are exclusive of applicable GST unless stated otherwise. GST will be added at the prevailing rate. International clients will be invoiced in USD or INR as agreed.

Payments not received within 14 days of the due date may result in work being paused. We reserve the right to charge interest on overdue amounts at 2% per month. Novaqore Labs retains ownership of all work-in-progress until full payment is received.

5. Revisions and scope changes

Each project proposal or agreement specifies the number of revision rounds included. Revisions within scope are covered by the agreed fee. Changes that alter the project scope — including adding new pages, features, or design directions — are considered out-of-scope and will be quoted separately.

Requests for out-of-scope changes will be confirmed in writing with a revised timeline and cost before work proceeds.

6. Timelines and delivery

Project timelines are estimates based on information available at the time of proposal. They assume timely content, feedback and approvals from the client. We will communicate any delays promptly.

Novaqore Labs is not liable for delays caused by third parties (hosting providers, domain registrars, marketplace platforms, payment gateways) or factors outside our reasonable control.

7. Intellectual property

Your content

You retain all ownership of content, logos, trademarks and other materials you provide to us. You grant Novaqore Labs a non-exclusive licence to use these materials solely to deliver the agreed services.

Our work product

Upon receipt of full payment, Novaqore Labs transfers to you ownership of the custom deliverables created specifically for your project (website design, custom code, written copy). The following are explicitly excluded from this transfer and remain the property of Novaqore Labs:

• Proprietary frameworks, templates, tools or code libraries developed by Novaqore Labs prior to or independently of your project
• Third-party assets, stock images, fonts or software licensed by Novaqore Labs (subject to their own licences)
• Internal processes, methodologies and know-how

Portfolio use

Unless you request otherwise in writing, Novaqore Labs reserves the right to display your completed project in our portfolio, case studies and marketing materials.

8. Confidentiality

Both parties agree to keep confidential any non-public information shared during the course of the project, including business strategies, pricing, technical specifications and client lists. This obligation survives termination of the project for a period of 2 years.

Confidential information does not include information that is publicly available, independently developed, or required to be disclosed by law or court order.

9. Limitation of liability

To the maximum extent permitted by applicable law:

• Novaqore Labs is not liable for any indirect, incidental, special or consequential damages arising from our services or your use of our website
• Our total liability to you for any claim arising out of a project shall not exceed the total fees paid by you for that project in the 3 months preceding the claim
• We do not guarantee specific rankings, traffic levels, conversion rates or revenue outcomes from our marketing or SEO services — these depend on many factors outside our control
• We are not responsible for losses caused by third-party platform changes (Google algorithm updates, marketplace policy changes, social media algorithm shifts)

Nothing in these Terms limits liability for fraud, death or personal injury caused by negligence, or any other liability that cannot be excluded by law.

10. Termination

Either party may terminate a project or retainer agreement with 30 days' written notice. Upon termination:

• You will pay for all work completed up to the termination date, calculated at our standard day rate if not otherwise agreed
• Novaqore Labs will deliver all completed work product for which full payment has been received
• Work-in-progress will be delivered at our discretion upon receipt of payment for work completed

We may terminate immediately without notice if you breach these Terms, fail to make payment, or engage in behaviour that is unlawful, abusive or harmful.

11. Governing law

These Terms are governed by the laws of India. Any disputes arising under these Terms shall be subject to the exclusive jurisdiction of the courts in Jodhpur, Rajasthan, India.

Parties shall first attempt to resolve disputes through good-faith negotiation. If unresolved within 30 days, disputes may be referred to arbitration under the Arbitration and Conciliation Act, 1996.

12. Changes to these terms

We may update these Terms from time to time. The current version will always be available at novaqorelabs.com/terms/. Changes take effect from the date of publication. For ongoing retainer clients, material changes will be communicated with 14 days' notice.

Continued use of our services after changes are posted constitutes acceptance of the updated Terms.

13. Contact us

Questions about these Terms? Please get in touch:

• Online: novaqorelabs.com/contact/
• Post: Novaqore Labs, Jodhpur, Rajasthan — 342001, India